Improving Small and Medium Ventures (MSME) With the Sunday Market Program In Babat Legok Village Tangerang
DOI:
https://doi.org/10.57203/abdiwangi.v1i2.2024.113-120Keywords:
Micro, Small and Medium Enterprises, Sunday Market, Community EconomyAbstract
Micro, Small and Medium Enterprises activities or what are known as MSMEs contribute to the Indonesian economy. The contribution of MSMEs to the Indonesian economy is equal distribution of income, reducing unemployment and rural economic development. The problem that occurs is the lack of product innovation and people's purchasing power. This activity was carried out with the aim of pioneering the creation of a Sunday market which is expected to improve the community's economy. This activity was carried out at Kp. Cakung, Babat Village, Legok District, Tangerang Regency. The method used in this activity is direct assistance, namely accompanying and providing a place for people who want to become entrepreneurs. Overall, this activity produced results in the form of community enthusiasm for entrepreneurship and increased purchasing power of the local community. The activities that have been carried out provide benefits to the village community, namely that apart from being a place to sell, the Sunday market is used as a means of socializing between residents
References
Aspiranti, T. (2008). Potensi dan kendala usaha mikro kecil dan menengah. Jurnal Manajemen Dan Bisnis (Performa), 35–53.
Fidela, A., Pratama, A., & Nursyamsiah, T. (2020). Pengembangan Usaha Mikro Kecil dan Menengah (UMKM) dengan Program Pemasaran Desa Jambu Raya di Desa Jambu , Kabupaten Sumedang. Jurnal Pusat Inovasi Masyarakat, 2(3), 493–498.
Hikmawati, F. (2020). Metodologi Penelitian (Ke-4). Rajawali Pers.
INDONESIA, K. (2023). Data dan Statistik UMKM Indonesia. Indonesian Chamber of Commerce and Industry. https://kadin.id/data-dan-statistik/umkm-indonesia/
Kuswiyati. (2023). Pendampingan Berkelanjutan Meningkatkan Kompetensi Pedagogik Guru. Pusat Pengembangan Pendidikan dan Penelitian Indonesia.
Nurlinda, Sinuraya, J., & Asmalidar. (2020). UMKM Ditengah Badai Krisis (Memiliki Potensi dan Problematika) (Ke-1). Merdeka Kreasi Group.
Primandari, N. R., Nazipawari, Munajat, Lindawati, & Sari, E. K. (2023). Strategi Pengembangan UMKM. Deepublish Digital.
Sugiarto, E. C. (2019). Pembangunan Sumber Daya Manusia (SDM) Menuju Indonesia Unggul. Humas Kemensetneg RI. https://www.setneg.go.id/baca/index/pembangunan_sumber_daya_manusia_sdm_menuju_indonesia_unggul
Surijah, A. B., Prakasa, D. Y., Ahmad, F., Supriyadi, F., & Dkk. (2021). Umkm Sintas Pandemi: Strategi Bertahan dan Bertumbuh. Prasetiya Mulya Publishing.
Downloads
Published
Issue
Section
License
Copyright (c) 2024 Ahmad Buchori Muslim, Ervia Juniarti, Wanda Alfiah Misbah, Muhamad Ilham Ramdani
This work is licensed under a Creative Commons Attribution 4.0 International License.
Jurnal ini menyediakan open access yang pada prinsipnya membuat riset tersedia secara gratis untuk publik dan akan mensupport pertukaran pengetahuan global.
